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Press assets, media, copy to spread the word about the book Get Together: How To Build a Community With Your People! 📣

  1. Photos

  2. Videos

  3. Text/Copy

 
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Photos

Click/tap the photo to download the hi-res!

Download a .zip of all the photos here.

Square Images

 

Vertical Images (e.g. Instagram Story)

 

High Resolution

 Videos

Book video trailers and discussions

Book Full Trailer Video (2min): https://youtu.be/A0BID9PI5VY

 

Book Mini Trailer - square 1:1, with captions (1min)
Download the video file here (86MB)

Roundtable discussion with the authors: https://youtu.be/XmJLXJUZzz0

Text/Copy

About the Book

Short description (casual) 😛

Get Together is a guidebook on how to build a community.

The book spotlights all types of communities—fitness meetups, fan clubs, online groups, activist networks, communities around companies, nonprofits, and causes. And it breaks down practical steps about how to get people together.

Short description (formal) 🤓

Although communities feel magical, they don't come together by magic.

Get Together is a practical and heartfelt guide to cultivating a community. The secret to getting people together is this: build your community with people, not for them.

The book untangles the challenge of getting passionate people together into clear steps and shares true stories of everyday people who created thriving communities.

Longer

Although communities feel magical, they don't come together by magic.

Get Together is a practical and heartfelt guide to cultivating a community. Whether starting a run crew, connecting with fans online, or sparking a movement of K-12 teachers, the secret to getting people together is this: build your community with people, not for them.

In Get Together, Bailey Richardson, Kevin Huynh and Kai Elmer Sotto share true stories of everyday people who created thriving communities, both in-person and online. They untangle the challenge of getting passionate people together into clear steps, helping individuals and organizations navigate the intricacies of leading a community, including:
-- How to rally the first people
-- How to get people talking
-- How to attract new, authentic folks
-- How to develop leaders and expand globally

The People & Company team reminds us that we each hold the potential to spark a community. Get Together shows readers how if we join forces--as company and customers, artist and fans, organizer and advocates--we'll do more together than we ever could alone.

 

About the Authors (People & Company)

Bailey Richardson, Kevin Huynh, and Kai Elmer Sotto comprise People & Company, an agency that helps organizations build communities. They've supported the creation and ongoing care for communities of investors, entrepreneurs, teachers, caregivers, dog-walkers, power users, runners, surfers, and more.

Bailey brings her expertise as a storyteller and researcher. She helped shape the communities around Instagram, IDEO, and Pop-Up Magazine. Kevin breathes strategy and structure. He advises groups that build empowered communities and in the past operationalized CreativeMornings, rolling out events to 100 cities. Kai focuses on how true communities fuel growth for companies. He helped pioneer Facebook's growth discipline and launch Instagram's business internationally.

Links / Social Media

Hashtags: #GetTogetherBook